I'm born in Italy - but I feel like a world citizen. I approached the world of communications and marketing from the young age, beginning with an experience in the video-game industry, where I had various roles, from the graphic designer to project manager. I've completed my studies with a Masters in Communication and Marketing with a specialization in Creative Direction, through positions in big advertising agencies in Italy, USA and Asia, working as Senior Graphic Designer, Web Designer and Art Director.
My knowledge has started to expand thanks to numerous involvements in international campaigns and with many companies in the IT area in Singapore and Hong Kong. During these years I continue to follow my passion for Industrial Design area and I create several mobile devices, hi-fi systems, and home entertainment systems for many OEM manufacturers.
Some years later I discover the Network Marketing and I become a specialist in marketing and communications for major companies in the industry, thanks to my experience in the social network, relationship marketing, and community building. I start to have a considerable reputation for my concepts on the web regarding future Apple products, like the iWatch (2010), iCam (2011), respectively prototype of a watch and a camera Apple-branded, in addition to a long list of acclaimed iPhone mockups, published on the most important IT magazines in the world.
As CEO of Socialmatic LLC, a new IT Photo-Company focused on creativity and innovative products, I've won the Best Innovation Award at CES in Las Vegas for two years in a row (2014 / 2015) and the Star Award 2015 at Photokina, in Cologne, Germany.
Now, I'm SVP Design and Branding for World Technology Corp and Head of Design for World Global Network. With ADR Studio Marketing and Communication I continue my study in design and communication area.